Madonna fans have discovered some unconventional promo for the ‘Rebel Heart World Tour’. Madonna has hired out some trucks to drive around the cities promoting the Rebel Heart Tour coming up at the end of August.
These Rebel Heart trucks display visuals on each side on the LEDs showing Madonna’s music videos. Then on the back it displays the tour dates for the city the truck is currently driving around. This is great promo as its innovative and doesn’t cost too much compared to buying ad space around the cities for a specific number of days.
Originally Katy Perry used a gold truck for her Prism album and the truck was massive in size. Then at the end Katy Perry appeared from within the truck as her fans got a big surprize.
Madonna’s ‘Rebel Heart World Tour’ is selling like hot cakes and these promo trucks driving around the cities will provide more impact for the world tour.